Philz, at 1313 Ninth St., held a soft opening celebration Monday, and gave away free cookies and coffee to attendees from noon to 4 p.m. It’s the second Philz location in Berkeley, joining the Shattuck Avenue Philz in the Gourmet Ghetto, which opened in 2010.
Philz founder Phil Jaber was in attendance Monday, along with his son, Philz CEO Jacob Jaber, and many other members of the Philz team. Dozens of friends, supporters and other community members stopped by for a sip and a bite, and to check out the new shop throughout the afternoon.
The senior Jaber, who opened the first Philz in 2003, said he’s all about building community and creating a relaxing place where his customers will feel at home. With friendly baristas and ample seating inside and out, the new Philz location — the 15th in the Bay Area — makes it easy to do just that.
There’s a sunny patio outside that will be shared by several other food-oriented tenants, which are set to include Farm Burger and Doughnut Dolly in the Gilman District shopping complex. Last time we checked, Farm Burger was aiming for a September opening. According to Doughnut Dolly’s Facebook page, its new shop is nearly done and hopes to open soon.
On the same property, to the east, are Office Depot and Road Runner Sports, as well as Soccer Pro and T-Rex BBQ Restaurant & Bar. (T-Rex was not part of the property’s re-development, which was spearheaded by Foothill Partners Inc. of El Dorado Hills and The Pratt Company of Mill Valley, in a venture known as Gilman Partners LLC. The project’s leasing agent is San Francisco firm Retail West.)
Much of the momentum for the property’s expansion has been driven by a decision by Whole Foods Market to open its second location on Gilman at Ninth Street, just north of the complex.
Scroll down to see photographs from Monday’s soft launch party.
Shop Talk: The ins and outs of Berkeley businesses (07.23.14)
Breaking: West Berkeley Whole Foods to open Nov. 4 (07.22.14)
Berkeley’s first 2 parklets to open this fall (06.19.14)
Farm Burger, Soccer Pro, Road Runner Sports to Berkeley (02.28.14)
Bites: What’s new in East Bay food (11.22.13)
Shop Talk: The ins and outs of Berkeley businesses (05.21.13)
Whole Foods confirms rumors of new Berkeley store (02.13.13)
North Berkeley merchants want parklets for the people (08.31.12)
Cool Berkeley coffee joints to get your caffeine on (07.16.12)
Gilman Village: a Berkeley shopping area in transition (02.09.11)
Let roast rage begin: Philz Coffee opens in Berkeley (05.25.10)
Get the latest Berkeley news in your inbox with Berkeleyside’s free Daily Briefing. And make sure to bookmark Berkeleyside’s pages on Facebook and Twitter. You don’t need an account on those sites to view important information.