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Op-ed: ‘In its battle with Big Soda, Berkeley may once again make history’

Robert Reich. Photo: Victoria Bernal
Robert Reich. Photo: Victoria Bernal

As election season approaches, the Berkeley vs Big Soda battle is heating up. Measure D, which is on the ballot, would see a tax put on sugar-sweetened beverages. An op-ed on the subject by a Berkeley parent published on Berkeleyside on Monday has generated over 370 comments and counting.

Today, in our Opinionator section, we publish a piece on the issue by Robert Reich who says that, if a soda tax can’t pass in the most progressive city in America, it can’t pass anywhere.

“Big Soda knows that, which is why it’s determined to kill it here,” writes the chancellor’s professor of public policy at the Goldman School of Public Policy at UC Berkeley. 

What do you think? Join the conversation by leaving your comments on the op-ed.


Berkeleyside welcomes submissions of op-ed articles. We ask that we are given first refusal to publish. Topics should be Berkeley-related, local authors are preferred, and we don’t publish anonymous pieces. Please email submissions to us. Berkeleyside will publish op-ed pieces at its discretion.