Tag Archives: GreenerPrinter

Uncharted, Berkeley’s first ideas festival is 1 week away!

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The finishing touches are being applied to the program, the speakers, all world experts in their fields, are tweeting about their imminent appearance on stage in Berkeley, and the final decisions on wine pairings, music sets and lighting for the sure-to-be celebratory party at the art museum have been made. This time next week the inaugural Uncharted: The Berkeley Festival of Ideas will be in full flow.

The program is bursting with entertaining and thought-provoking conversations. Here’s just a taste:

Browse the full program here; learn more about the speakers here.
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Greenerprinter: Growing a sustainable business

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The growth of Greenerprinter, West Berkeley’s eco-friendly printer, serves as an object lesson in the risks, twists and turns entrepreneurial businesses need to navigate.

When Mario Assadi, founder and CEO of Greenerprinter, started the company in 1987, he had a freshly minted degree in mechanical engineering but was impatient to do something on his own. Desktop publishing — fuelled by the Apple Macintosh and Adobe PageMaker — was burgeoning, and he started a pre-press company, then called Tulip Graphics, on University Avenue.

He handled the changing technology and demand sufficiently to open another office in San Francisco in 1993, to be close to the ad agencies that were big purchasers of his services. And, like so many other businesses at the time, he found himself in the middle of the dotcom boom. … Continue reading »

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New arrival from Brooklyn joins Startup Berkeley panel

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Kalimah Priforce describes himself as “a madman on a mission”. Through his startup Qeyno Labs, Priforce works with local partners and schools to bring technology-enabled career discovery into under-served classrooms, using game-like rewards and mentorship from real-life professionals.

Priforce will be joining the panel at Berkeleyside’s Local Business Forum on March 5th to discuss his experience moving his project from Brooklyn — which is a considerable tech hotspot these days — to Berkeley.

“I needed to be tied into the ecosystem out here,” Priforce said. “There’s a lot happening in New York, but there’s no ecosystem there yet.”

He originally thought he’d locate in Silicon Valley or San Francisco, but decided the East Bay would be more fertile ground for his work in under-served classrooms. … Continue reading »

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Autodesk signs up for ‘Startup Berkeley’ Forum

Carl Bass
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Berkeleyside is delighted to announce that Autodesk has signed on as a sponsor of the Berkeleyside Local Business Forum 2012: Startup Berkeley, which takes place on Monday March 5th in downtown Berkeley.

“Autodesk is interested in encouraging innovation and entrepreneurship,” said Carl Bass, CEO of Autodesk, and a Berkeley resident. “Berkeley, as a whole, has underperformed in these areas and we would like to help change that. Berkeley has a world-class university and thousands of brilliant, creative and imaginative people and we’re thrilled to see a dialog taking place about shaping the future of the community.”

Autodesk is a leader in 3D design, engineering and entertainment software, with its headquarters in San Rafael. It has been included in Fast Company’s list of the world’s most innovative companies, and is on the Dow Jones Sustainability World Index.

Bass was a speaker at the recent TEDxBerkeley and a featured panelist at Berkeleyside’s inaugural Local Business Forum last year, along with Chris Anderson, Editor in Chief of Wired. … Continue reading »

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Announcing: Berkeleyside Local Business Forum 2012 ‘Startup Berkeley’, Monday March 5, 7-9 pm

David Hyman, Founder of Berkeley-based MOG
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Berkeleyside is thrilled to announce that on Monday March 5th we will be hosting the Berkeleyside Local Business Forum 2012: Startup Berkeley.

The Forum’s focus will be the strengths, and weaknesses, of the city of Berkeley for startups. What does it take to turn an idea into a successful business, how can one nurture innovation, and what can be done to improve the startup climate here?

Featured panelists joining the conversation at the Forum include: Will Wright, creator of The Sims and founder of Stupid Fun Club; David Hyman, founder and CEO of streaming music service MOG, June Taylor, founder of jam and marmalade company The Still Room; and Rauly Butler, Senior Vice President Retail at Mechanics Bank.

“An extraordinary amount of innovation comes out of Berkeley in a variety of realms,” said Lance Knobel, one of the founders of Berkeleyside. “But Berkeley is still seen as rough ground for business startups. We want to examine the realities of Berkeley for new business ventures.” … Continue reading »

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