Noah Alper had a long journey, from Cambridge, MA to Jerusalem and then to Berkeley, before founding Noah's Bagels in 1989.
Founded in Berkeley 25 years ago, Noah's Bagels is marking its birthday with a "today-only" 25-cent bagel and shmear deal.
Cafe Yesterday: Berkeley's only breakfast cereal bar serves up TK coffee and seasonal sandwiches on Acme Bread along with Frosted Flakes.
Noah Alper, who founded Noah’s Bagels in Berkeley in 1989 — and sold it and five other ventures six years later for $100 million — will be giving a talk this week on Thursday evening at the Berkeley Hub. The serial entrepreneur will share thoughts on his view that “doing good is good for business”.
Noah Alper started his bagel business with a single storefront on College Avenue back in the summer of 1989. Six years later the company, Noah’s Bagels, had expanded to 38 West Coast outlets and was sold to Einstein Bagel Bros. for $100 million dollars.