Tag Archives: Safeway on Shattuck

Revamped Safeway opens in heart of Gourmet Ghetto

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Today sees the re-opening, after nearly one year of construction work, of the Safeway on Shattuck Avenue, right in the heart of Berkeley’s Gourmet Ghetto.

For one loyal customer, the unveiling of what the grocery chain refers to as one of its “lifestyle” stores is, as she put it, “mind boggling.” When Claire Alvarez moved to Henry Street in 1962, the spot now occupied by Safeway was a vacant lot. Alvarez watched the original store go up, and was first in the door when it opened in 1965. Yesterday, she was designated the new store’s official first customer and was asked to help cut the ceremonial ribbon.

Alvarez, like may Berkeley residents, and even Safeway employees, agreed the old store was in dire need of a makeover. “But I never dreamed it would be like this,” she said, after being presented with a bouquet of flowers by the store’s manager, Kimberly Davis. “I’ll be coming in every other day.”

The revamped store has been a long time in the making, and not without complications. What started out as a plan to rebuild — and at one point included first-story housing — turned into an extensive remodel, albeit one that saw all but one original wall maintained. And the community expressed many concerns about the project along the way. … Continue reading »

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Bleak images as Berkeley store closes for remodeling

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There’s something almost post-apocalyptic about these photographs of Safeway on Shattuck Avenue taken just before it closed its doors on Saturday in order to undergo an expansion and complete renovation.

The bare shelves and exposed shabbiness caught the imagination of two of Berkeleyside’s regular contributing photographers: Joe Parks and Michael Moore.

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New plans unveiled for Safeway store on Shattuck

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Safeway’s new designs for a remodeled store on Shattuck Avenue will make the grocery store an integral part of the lively Gourmet Ghetto.

The new plans, which were unveiled July 26, call for outdoor benches and café seating along Shattuck Avenue, as well as the installation of large windows that will allow pedestrians to see inside the store.

“Today’s design is a vast improvement over the current store — both inside and out,” Elisabeth Jewell, Safeway’s community and government … Continue reading »

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